RE/MAX jumps 15% on potential sale of tech real estate firm - report

[Aerial view over houses in Paris suburb]
Gary Yeowell

RE/MAX (RMAX [https://seekingalpha.com/symbol/RMAX]) stock price jumped about 15% on Monday during pre-market hours of trading as the firm said it is nearing a sale to tech-focused real estate firm The Real Brokerage (REAX [https://seekingalpha.com/symbol/REAX]) in a deal valued at roughly $550M, according to a report by the_ Wall Street Journal_.

Including debt, the transaction is estimated to be worth around $880M. RE/MAX (RMAX [https://seekingalpha.com/symbol/RMAX]) shareholders could choose between 5.15 shares of the new combined entity or $13.80 in cash for each share they own, the report [https://www.wsj.com/business/deals/re-max-nears-sale-to-tech-focused-real-estate-firm-13761928] added, citing people familiar with the matter.

Following the transaction, shareholders of The Real Brokerage (REAX [https://seekingalpha.com/symbol/REAX]) are expected to own about 59% of the combined company, which would be named Real Remax Group, while RE/MAX (RMAX [https://seekingalpha.com/symbol/RMAX]) shareholders would hold the remainder.

The combined entity would be led by Real Brokerage CEO Tamir Poleg, who is expected to serve as chairman and CEO, while both the RE/MAX and Real brands would continue to operate.

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