What is HNST's P/E ratio?

HONEST COMPANY INC (HNST) currently trades at a P/E ratio of 89.29.

HONEST COMPANY INC reports a Return on Equity (ROE) of -11.23%.

What is HNST's dividend yield?

HONEST COMPANY INC offers a dividend yield of 0.00%.

What is HNST's Quality Score?

Our AI rates HNST's overall financial quality at 38 out of 100, based on profitability, growth, debt and earnings stability.

Is now a good time to buy HNST?

Our AI Timing Score for HNST is 70 out of 100, indicating the relative attractiveness of buying at the current price using technical and momentum signals.

Which sector does HNST belong to?

HONEST COMPANY INC is classified under the Consumer Defensive >> Household & Personal Products sector on the NASDAQ exchange

HNST (NASDAQ) Stock Analysis | HONEST COMPANY INC

Stock Check Daily update data at 8:30 AM
(Price: 2026-07-31 | FS: 2026-03-31)

HNST AI Analysis Summary

Our AI summary for HNST: HONEST COMPANY INC (NASDAQ), Consumer Defensive >> Household & Personal Products sector. The stock currently trades at a P/E of 89.29, ROE of -11.23%, a dividend yield of 0.00%. Its financial Quality Score stands at 38/100 — fundamentals below the market average. The AI Timing Score is 70/100 — multiple technical signals currently support price momentum. All scores are recomputed automatically after each market close from official exchange data. This is systematically generated analysis, not personalized investment advice.

HNST

HONEST COMPANY INC

US:NASDAQ STOCK Consumer Defensive >> Household & Personal Products

USD 3.65

-0.07 (-1.88%) Day Change

Watchlist Portfolio Compare Chart

89.29

P/E

0.05

D/E

-11.2%

ROE

-8.8%

ROA

0.00%

Div Yield

11.30

PEG

HONEST COMPANY INC
TYPE: STOCK
MARKET: NASDAQ

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USD 3.65 Price -0.07 (-1.88%) Day Change	NEWS SCORE: N/A

HNST, the overall quality is not good ( Quality = 38) but the timing to buy is ...(Sign In to See)...

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38 QUALITY

Signal: UNDERPERFORM

Signal Description: Company financial health is Not Good

Reason: P/E ratio is relatively high
ROE is relatively low.
ROA is relatively low.
Historical ROE is relatively low
Negative growth of ROE in the last year.
ROA is too relatively low compare to ROE
Growth of ROA was below our criteria in the last year.
Net profit margin is relatively low.
Historical net profit margin is relatively low.

88 Sign in

TIMING

Signal: OUTPERFORM

Signal Descri...: Good

Reason: Momentum indicators aligned on the daily timeframe

Unlock timing signals and detailed reasons

In details, quality factors are not good , financial health is not quite good , and ability to make profit is ok , ...

Quality Factors

45%

In Recommendations?	Not in any sections
Select Rate	0.00 From 30 days period
Watch Rate	0.00 From 30 days period
News Score	N/A
Magic Formula Rank by ROA	N/A
Magic Formula Rank by ROE	N/A
Magic Formula Rank by ROIC	N/A
Price	3.65
PBV / Sector	2.42 / 19.05
Earning Per Share	-0.17

PE / Sector	89.29 / 19.66
PEG or PE/Growth / Sector	11.30 / 0.56
Average 1M Daily Value	4.44 M GREAT
Average 1W Daily Value	3.80 M GREAT

Timing Factors

28%

MACD	SIGN IN
MACD Signal	SIGN IN
MACD Divergence	SIGN IN
RSI	SIGN IN
Stochastic Oscillator K	SIGN IN
Stochastic Oscillator D	SIGN IN
ADX	SIGN IN
Avg 5 day Timing Score	SIGN IN

Financial Health

50%

DE / Sector	SIGN IN
DE Average / Sector	SIGN IN
DE Change Average (%) / Sector	SIGN IN
Current Ratio / Sector	SIGN IN
Current Ratio Average / Sector	SIGN IN
Current Ratio Change Average (%) / Sector	SIGN IN
Quick Ratio / Sector	SIGN IN
Quick Ratio Average / Sector	SIGN IN
Quick Ratio Change Average (%) / Sector	SIGN IN
FCF/Share / Sector	SIGN IN
FCF/Share Average / Sector	SIGN IN
FCF/Share Change Average (%) / Sector	SIGN IN

Ability to Make Profit

62%

GPM (%) / Sector	SIGN IN
GPM Average (%) / Sector	SIGN IN
GPM Change Average (%) / Sector	SIGN IN
OPM (%) / Sector	SIGN IN
OPM Average (%) / Sector	SIGN IN
OPM Change Average (%) / Sector	SIGN IN
NPM (%) / Sector	-5.39 / 9.65
NPM Average (%) / Sector	-7.65 / 10.65
NPM Change Average (%) / Sector	18.92 / 8.33 GOOD
Asset Turnover / Sector	SIGN IN
Asset Turnover Average / Sector	SIGN IN
Asset Turnover Change Average (%) / Sector	SIGN IN
ROA (%) / Sector	-8.83 / 8.40
ROA Average (%) / Sector	-11.62 / 14.81
ROA Change Average (%) / Sector	29.07 / 5.74 GREAT
ROE (%) / Sector	-11.23 / 5.70
ROE Average (%) / Sector	-17.87 / 44.97
ROE Change Average (%) / Sector	22.69 / -22.39 GREAT
ROIC (%) / Sector	SIGN IN
ROIC Average (%) / Sector	SIGN IN
ROIC Change Average (%) / Sector	SIGN IN

Return to Investors

Dividend (%) / Sector	N/A / 2.52
Dividend Average (%) / Sector	N/A / 3.22
Dividend Change Average (%) / Sector	N/A / 7.59

Registration Details

Analyze Date	2026-08-01 07:59:58
Symbol	HNST
Name	HONEST COMPANY INC
Sector	Consumer Defensive >> Household & Personal Products
Market	NASDAQ
Listed Shares	110.08 M
Par Value	N/A
Calculated From	Quarter
Sign	N/A
Market Cap (M.USD) / Sector Average	409.49 / 40,621.30

News, Concensus, ...

Estimation Consensus	See at WSJ.com
Full details	See at WSJ.com
Chart	See in Chart feature
News	See at Yahoo Finance

Address: 12130 Millennium Drive, Los Angeles, CA, United States, 90094

Phone: 888 862 8818

Website: https://www.honest.com

Employees: 174

Sector: Consumer Defensive >> Household & Personal Products

Description: The Honest Company, Inc. a personal care company, provides personal care products for babies and adults. It offers wipes, personal care, diapers, and beauty products. In addition, it sells its products through retailers and websites, and third-party ecommerce sites. The Honest Company, Inc. was incorporated in 2011 and is headquartered in Los Angeles, California.