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PAPL Stock Analysis — PINEAPPLE FINANCIAL INC. (Financial Services >> Mortgage Finance)
PAPL FAQ
What is PAPL's P/E ratio?
PINEAPPLE FINANCIAL INC. (PAPL) currently trades at a P/E ratio of 1.25.
What is PAPL's ROE?
PINEAPPLE FINANCIAL INC. reports a Return on Equity (ROE) of -102.69%.
What is PAPL's dividend yield?
PINEAPPLE FINANCIAL INC. offers a dividend yield of 0.00%.
What is PAPL's Quality Score?
Our AI rates PAPL's overall financial quality at 8 out of 100, based on profitability, growth, debt and earnings stability.
Is now a good time to buy PAPL?
Our AI Timing Score for PAPL is 89 out of 100, indicating the relative attractiveness of buying at the current price using technical and momentum signals.
Which sector does PAPL belong to?
PINEAPPLE FINANCIAL INC. is classified under the Financial Services >> Mortgage Finance sector on the NYSE MKT exchange
PAPL AI Analysis Summary
Our AI summary for PAPL: PINEAPPLE FINANCIAL INC. (NYSE MKT), Financial Services >> Mortgage Finance sector. The stock currently trades at a P/E of 1.25, ROE of -102.69%, a dividend yield of 0.00%. Its financial Quality Score stands at 8/100 — fundamentals below the market average. The AI Timing Score is 89/100 — multiple technical signals currently support price momentum. All scores are recomputed automatically after each market close from official exchange data. This is systematically generated analysis, not personalized investment advice.
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USD 1.14
Price
-0.11
(-8.80%)
Day Change
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|---|
PAPL, the overall quality is not good ( Quality = 8) but the timing to buy is ...(Sign In to See)...
Loading chart...
- Signal
- UNDERPERFORM
- Signal Description
- Company financial health is Not Good
- Reason
-
ROE is relatively low.
ROA is relatively low.
Historical ROE is relatively low
Negative growth of ROE in the last year.
Historical ROA is relatively low.
Historical ROA is relatively low.
Current growth of ROA was below our criteria.
Current growth of ROA was below our criteria.
Net profit margin is relatively low.
Net profit margin is relatively low.
Historical net profit margin is relatively low.
Historical net profit margin is relatively low.
88 Sign in
TIMING
- Signal
- OUTPERFORM
- Signal Descri...
- Good
- Reason
- Momentum indicators aligned on the daily timeframe
In details, quality factors are not quite good , financial health is not quite good , and ability to make profit is not quite good , ...
| Quality Factors |
|
51% |
| In Recommendations? | Not in any sections |
| Select Rate | 0.00 From 30 days period |
| Watch Rate | 0.00 From 30 days period |
| News Score | 93 |
| Magic Formula Rank by ROA |
N/A
|
| Magic Formula Rank by ROE |
N/A
|
| Magic Formula Rank by ROIC |
N/A
|
| Price | 1.14 |
| PBV / Sector |
0.61 / 1.09
GREAT
|
| Earning Per Share | -1.91 |
| PE / Sector |
1.25 / 24.98
GREAT
|
| PEG or PE/Growth / Sector |
N/A / 0.09
|
| Average 1M Daily Value |
0.69 M
GREAT
|
| Average 1W Daily Value |
0.14 M
GREAT
|
| Timing Factors |
|
42% |
| Financial Health |
|
50% |
| Ability to Make Profit |
|
52% |
| Return to Investors |
|
8% |
| Registration Details |
| Analyze Date | 2026-08-01 08:00:18 |
| Symbol | PAPL |
| Name | PINEAPPLE FINANCIAL INC. |
| Sector | Financial Services >> Mortgage Finance |
| Market | NYSE MKT |
| Listed Shares | 25.27 M |
| Par Value | N/A |
| Calculated From | Quarter |
| Sign | N/A |
| Market Cap (M.USD) / Sector Average | 31.59 / 6,085.53 |
| News, Concensus, ... |
| Estimation Consensus | See at WSJ.com |
| Full details | See at WSJ.com |
| Chart | See in Chart feature |
| News | See at Yahoo Finance |
Address: 111 Gordon Baker Road, North York, ON, Canada, M2H 3R1
Phone: 416 669 2046
Website: https://gopineapple.com
Description: Pineapple Financial Inc., together with its subsidiaries, provides mortgage brokerage services and technology solutions in Canada. It offers mortgage brokering services, including mortgage consultation, advise on various mortgage products offered by financial institutions, client access to rate information and mortgage options from lenders, and assistance in selecting mortgage solution. The company also provides back-office support services, such as digital and automated onboarding and set up, loan packaging and processing, digital document collection and client portals, loan maintenance activities, payroll, lender communication, reporting requirements for regulators and business management, cloud services, expense collections, document preparation, compliance, training, administration, and marketing. In addition, it offers pre-underwriting support services comprising credit review, data validation, fraud analysis and compliance, appraisal ordering and review, and data analytics; and insurance products, which include whole life, permanent life, critical illness, and credit insurance. Further, the company operates MyPineapple, a technology platform that allows users to conduct their brokerage services. It serves mortgage agents, brokers, sub-brokers, and brokerages and consumers. The company was formerly known as 2487269 Ontario Ltd and changed its name to Pineapple Financial Inc. in June 2021. Pineapple Financial Inc. was incorporated in 2015 and is headquartered in North York, Canada.
Analyst Ratings & Target Price
ME vs SECTOR Financial Services >> Mortgage Finance
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