What is MAX's P/E ratio?

MEDIAALPHA INC. (MAX) currently trades at a P/E ratio of 8.53.

MEDIAALPHA INC. reports a Return on Equity (ROE) of 342.17%.

What is MAX's dividend yield?

MEDIAALPHA INC. offers a dividend yield of 0.00%.

What is MAX's Quality Score?

Our AI rates MAX's overall financial quality at 54 out of 100, based on profitability, growth, debt and earnings stability.

Is now a good time to buy MAX?

Our AI Timing Score for MAX is 91 out of 100, indicating the relative attractiveness of buying at the current price using technical and momentum signals.

Which sector does MAX belong to?

MEDIAALPHA INC. is classified under the Communication Services >> Internet Content & Information sector on the NYSE exchange

MAX (NYSE) Stock Analysis | MEDIAALPHA INC.

Stock Check Daily update data at 8:30 AM
(Price: 2026-07-31 | FS: 2026-06-30)

MAX AI Analysis Summary

Our AI summary for MAX: MEDIAALPHA INC. (NYSE), Communication Services >> Internet Content & Information sector. The stock currently trades at a P/E of 8.53, ROE of 342.17%, a dividend yield of 0.00%. Its financial Quality Score stands at 54/100 — mid-range fundamentals relative to the market. The AI Timing Score is 91/100 — multiple technical signals currently support price momentum. All scores are recomputed automatically after each market close from official exchange data. This is systematically generated analysis, not personalized investment advice.

MAX

MEDIAALPHA INC.

USD 12.38

-1.16 (-8.57%) Day Change

Watchlist Portfolio Compare Chart

8.53

P/E

0.25

D/E

342.2%

ROE

27.0%

ROA

0.00%

Div Yield

-0.17

PEG

MEDIAALPHA INC.
TYPE: STOCK
MARKET: NYSE

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USD 12.38 Price -1.16 (-8.57%) Day Change	NEWS SCORE: 96

MAX, the overall quality is not quite good ( Quality = 54) but the timing to buy is ...(Sign In to See)...

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54 QUALITY

Signal: UNDERPERFORM

Signal Description: Company financial health is Not Good

Reason: Acceleration of ROE growth rate is below our criteria.
Negative growth of ROE in the last year.
ROE is decreasing significantly
ROA is too relatively low compare to ROE
Net profit margin is relatively low.
Historical net profit margin is relatively low.

88 Sign in

TIMING

Signal: OUTPERFORM

Signal Descri...: Good

Reason: Momentum indicators aligned on the daily timeframe

Unlock timing signals and detailed reasons

In details, quality factors are ok , financial health is not good , and ability to make profit is not good , ...

Quality Factors

64%

In Recommendations?	Not in any sections
Select Rate	0.00 From 30 days period
Watch Rate	0.00 From 30 days period
News Score	96
Magic Formula Rank by ROA	466
Magic Formula Rank by ROE	466
Magic Formula Rank by ROIC	576
Price	12.38
PBV / Sector	-167.65 / -3.91
Earning Per Share	1.45

PE / Sector	8.53 / 25.55 GREAT
PEG or PE/Growth / Sector	-0.17 / 0.15
Average 1M Daily Value	15.30 M GREAT
Average 1W Daily Value	15.18 M GREAT

Timing Factors

42%

MACD	SIGN IN
MACD Signal	SIGN IN
MACD Divergence	SIGN IN
RSI	SIGN IN
Stochastic Oscillator K	SIGN IN
Stochastic Oscillator D	SIGN IN
ADX	SIGN IN
Avg 5 day Timing Score	SIGN IN

Financial Health

45%

DE / Sector	SIGN IN
DE Average / Sector	SIGN IN
DE Change Average (%) / Sector	SIGN IN
Current Ratio / Sector	SIGN IN
Current Ratio Average / Sector	SIGN IN
Current Ratio Change Average (%) / Sector	SIGN IN
Quick Ratio / Sector	SIGN IN
Quick Ratio Average / Sector	SIGN IN
Quick Ratio Change Average (%) / Sector	SIGN IN
FCF/Share / Sector	SIGN IN
FCF/Share Average / Sector	SIGN IN
FCF/Share Change Average (%) / Sector	SIGN IN

Ability to Make Profit

47%

GPM (%) / Sector	SIGN IN
GPM Average (%) / Sector	SIGN IN
GPM Change Average (%) / Sector	SIGN IN
OPM (%) / Sector	SIGN IN
OPM Average (%) / Sector	SIGN IN
OPM Change Average (%) / Sector	SIGN IN
NPM (%) / Sector	7.94 / 17.08
NPM Average (%) / Sector	-2.16 / 39.62
NPM Change Average (%) / Sector	32.28 / -39.45 GREAT
Asset Turnover / Sector	SIGN IN
Asset Turnover Average / Sector	SIGN IN
Asset Turnover Change Average (%) / Sector	SIGN IN
ROA (%) / Sector	27.02 / 12.98 GREAT
ROA Average (%) / Sector	-4.03 / -143.78
ROA Change Average (%) / Sector	40.85 / -78,255.26 GREAT
ROE (%) / Sector	342.17 / -28.34 GREAT
ROE Average (%) / Sector	482.12 / -46.08 GREAT
ROE Change Average (%) / Sector	7.66 / 412.05
ROIC (%) / Sector	SIGN IN
ROIC Average (%) / Sector	SIGN IN
ROIC Change Average (%) / Sector	SIGN IN

Return to Investors

Dividend (%) / Sector	N/A / 1.12
Dividend Average (%) / Sector	N/A / 21.32
Dividend Change Average (%) / Sector	N/A / 10.73

Registration Details

Analyze Date	2026-08-01 08:00:08
Symbol	MAX
Name	MEDIAALPHA INC.
Sector	Communication Services >> Internet Content & Information
Market	NYSE
Listed Shares	52.98 M
Par Value	N/A
Calculated From	Quarter
Sign	N/A
Market Cap (M.USD) / Sector Average	829.51 / 259,240.72

News, Concensus, ...

Estimation Consensus	See at WSJ.com
Full details	See at WSJ.com
Chart	See in Chart feature
News	See at Yahoo Finance

Address: 700 South Flower Street, Los Angeles, CA, United States, 90017

Phone: 213 316 6256

Website: https://www.mediaalpha.com

Employees: 147

Sector: Communication Services >> Internet Content & Information

Description: MediaAlpha, Inc., through its subsidiaries, operates an insurance customer acquisition platform in the United States. Its technology platform offers end customer acquisition for insurance carriers, agents, distributors, and other clients in a range of verticals, including property and casualty insurance, health insurance, and life insurance. The company was founded in 2014 and is headquartered in Los Angeles, California.